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The New Era of Transfer Recruitment

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Strategies Following NACAC’s CEPP Modifications

Like many of today’s enrollment managers, you’re likely grappling with how to approach transfer recruitment now that several of the traditional rules surrounding the practice have been eliminated from NACAC’s Code of Ethics and Professional Practices (CEPP).

In our recent webinar, enrollment and marketing expert Steve Kerge shared actionable strategies for admissions and enrollment managers looking to recruit transfer students effectively — and ethically — in a time when it feels like the only rule is that there are (almost) no rules!

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Watch the webinar recording to see how Steve discussed:

  • How you can adjust to the new rules while maintaining your ethical standards
  • Redefining the term “transfer student” 

  • How to target transfer students for re-recruitment

  • Re-recruitment engagement practices

  • Digital and social media tactics

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